AAMPP™ the Social Music Network and Bikini Basketball Forms Multi-Year Marketing Partnership
AAMPP™ (simply pronounced “Amp,”) the social music network designed for driven professionals in the music industry, and the Bikini Basketball Association, (“BBA,”) are announcing the official beginning of a brand new, multi-faceted, strategic partnership that combines the aesthetic and athletic appeal of the BBA with AAMPP’s music technology platform. This collaboration will bring together the companies’ singular energies of sports and music, with the mutually shared energy of socialization.
The partnership will encourage fans of each brand to discover new music, connect with other music lovers all over the globe and share their passion for music and basketball with friends – instantaneously via the internet and over time, through face-to-face interaction, at the BBA’s season games and various other activities.
Garth Soshahi – Founder & CEO of AAMPP Network.
I am very excited and optimistic about this arrangement between AAMPP and the BBA. It’s always good business when two companies join forces but, when the connected companies are also fresh, complementary and both working hard to build their brands simultaneously, things evolve from simply good business, to great business. I have always thought that music and sports go well together but, when something as ubiquitous as social media, links with a pastime as treasured as basketball, the reach becomes global. The BBA athletes’ added flair and its game atmosphere will also provide a great platform for artists connected with AAMPP to showcase their talents live; presenting both companies at the top of their games.”
Billy Carson – President of the BBA
I am very pleased to be partnered with AAMPP Network. This marketing partnership will allow both the BBA and AAMPP to maximize mutual exposure, through the crossing of our platforms and compatible demographics. The BBA is dedicated to contributing its own entertainment value and AAMPP will assist in increasing that value even further by providing spirited musicians to perform at games and other BBA events. Our BBA fans are the perfect demographic to embrace AAMPP, since music and sports go hand in hand. We hope to have a long and prosperous relationship,
The chosen terms for the agreement outline many specific ways the two companies will symbiotically support and expand one another’s presences. The BBA will allow AAMPP to promote its services across virtually all of the BBAs existing channels, introducing itself to the league’s broad and enthusiastic fan bases. AAMPP will also be heavily integrated as a first-hand marketing partner; hosting for many of the BBA’s front-line events and activities throughout the year.
The first of AAMPP’s opportunities in this role will be during the BBA’s Premiere Week and from this opening day of the BBA season, to the Finals and eventually the BBA Draft, the sports league is committed to highlighting AAMPP on an ongoing basis via the BBA’s official website. Aside from mention on the BBA’s website, marquee positions throughout the BBA’s additional media platforms, including the league’s television partners, will encourage further growth of AAMPP’s rapidly expanding consumer base.
A wide range of supplemental activities will also be launched by the BBA, explicitly for the purpose of promoting and encouraging its patrons to sign up and use AAMPP’s platform. Furthermore, while basketball season might come and go all to quickly for some, AAMPP and the BBA will be working together during the off-season as well and, no matter what time of the year it is or the occasion at hand, AAMPP will be represented beside the BBA as a top colleague.
Reciprocating the BBA’s plethora of methods for support, AAMPP will also promote the BBA across its website, which will be viewed by its many thousand, international users. A similarly purposed marquee position is also designated for the BBA, for any AAMPP events, showcases and concerts – whether delivered digitally or through print media.
The widespread locales of the BBA’s teams will also be establishing individual promotional partnerships with AAMPP and each relationship will focus on, and work with, key local markets.
About the Bikini Basketball Association
The Bikini Basketball Association is a U.S. based, women’s basketball league currently with a roster of six active teams, formed in cities all over the country. Founded in 2012 by entrepreneur Cedric Mitchell, and commissioned by A.J. McArthur, the league focuses on recruiting players who are well rounded individuals: athletic, attractive and highly personable. The Association is due to start play on June 1 of this year.
Read more about the BBA and its upcoming news at: http://www.bikinibasketball.com
About AAMPP Network
AAMPP Network is one of the newest social media outlets available to music listeners and music industry professionals alike. An endeavor started in 2006 by music and business veterans Garth Soshahi and O’Neil Anderson, AAMPP offers music professionals an always-accessible space to find new individuals to collaborate with; for anything from performance work to administrative relationships. AAMPP wants to revitalize the people and products of the music business that exist between the studio and the consumer, while still bringing new musicians and their work to the attention of the general public.
AAMPP™ (simply pronounced “Amp”), is headquartered in Hollywood, Florida.
For more information about AAMPP please visit: http://www.aampp.net
Garth Soshahi, CEO
Billy Carson, President